Moving innovative research results from the research setting into the marketplace through research-industry collaboration is a complex and nuanced process. On June 6, 2022, NPC hosted a special session dedicated to helping researchers, start-ups and corporations identify and pursue these opportunities to create excellent products that provide real value in the market as well as for the partners.
This two-part virtual session kicked off the first day of the Natural Health Product Research Society’s annual conference, and was a great learning opportunity for anyone interested in developing truly innovative natural health and nutritional products.
SESSION 1: Approaches to Partnership We reviewed practical examples and lessons learned from the University of Guelph, Diana Foods, Canurta, the Institute of Food and Nutrition (Laval), and MedBiome.
SESSION 2: Models of IP We learned the various options for protecting your intellectual property from leading IP law firm Bereskin Parr, and then we looked at unique, real-world approaches from Loyalist College and Acadia University.
WATCH THE VIDEO (starts at 56:45)